The story of Air Bricks
Air Bricks is about taking an idea and making it a reality. From the mind of my son to a team of engineers who prototyped the product, and a pair of MBA's who poured themselves into the business plan, we've been having fun the entire way. We hope the Air Brick idea excites you the way it excites us, and we hope you'll help us share this idea with others!
Earlier this year I took on a project to finish the basement in our house, and my sons came to me with a request.
"Dad, when you finish the basement can you make a sweet LEGO area for us?"
I replied that of course I would, and we laid out the space in the basement which would become our "LEGO-land". We decided to cover the walls in LEGO plates for maximum build area and were quickly hit with an idea.
What if we could build our LEGO vertically on the wall?
So instead of building "out" from the wall, we would build "up" and make our creations "float". We thought about it for a while, trying solutions like hot gluing our LEGO so that they stuck out from the wall and we could build on them, but that seemed unrepeatable. We thought about routing a groove (or two) into the wall and sliding the bricks in from the corner, but that would make a mess and a giant slice in the wall. Then the light bulb went off and we came up with a design that can stick to the wall and remove without any damage. This design was the basis for the Air Brick.
Our product and company are the result of countless hours of creation, exploration, integration of people and skills, and passion. Air Bricks are fun, simple, and easy. They take a toy you may already have and add a whole new dimension to the experience of using them.
Thank you for reading and checking out our company. We hope to have sparked a new idea or excited your imagination!
I took the idea and sketched it out by hand to share with a fellow engineer. We made some 3D drawings to see if the design could actually work and it did! I got in touch with a 3D printing company in Indianapolis and they made me a few pieces to add to our LEGO-land.
My boys were happy, my wife and I enjoyed the fun, and all seemed to be said-and-done for the Air Brick. That is, until I had a request from a friend to make a few Air Bricks for him and his kids. Then another. And another.
It occurred to me that my boys may not be the only ones interested in something like this, so I took the idea to one of my MBA classes at Xavier University focused on entrapraneurship. We began exploring the back-end of a business to bring Air Bricks to market. Alongside a group of MBA's, a pair of business consultants, and a venture capitalist, Air Bricks the business took shape.